0 0 6

Do PRs made good marketers?

PR pros bring a unique set of skills and insights into the marketing mix,  but that does not always translate into good marketing...

Read More…
unknownx500

0 0 6

ABM?

ABM or Account Based Marketing should join the Sales and Marketing teams together collaboratively. Amen @clatworthya

ABM is about strategic marketing and via collaboration with Sales and Marketing through being really targeted and responding to clients’...…

Read More…
unknownx500

0 0 0

When is a List not a List?

For the past few years, a big chunk of the tech sectors marketing budget has been spent on buying “Lists”. By this I mean big...

Read More…
unknownx500

0 0 19

6 Ways to Gain Influence With B2B Buyers

I remember when I started in sales some 25 years ago.  Buyers were painted as some mystical being that could make life or death...

Read More…
unknownx500

1 0 1

Privacy Policy Fatigue Already?!

It's been over a week since GDPR came into force and our inboxes are only just recovering from the deluge of privacy policy updates. 

Read More…
unknownx500

0 0 3

How to align sales and marketing in ABM

Last week I was lucky to join the B2B Marketing ABM roundtable. There were a number of issues raised but one topic (the topic that will...

Read More…
unknownx500

1 0 11

The Chatham House Rule

Meetings are often held under "Chatham House Rules" and most of us broadly know what that means. However, if you were at one of these...

Read More…
unknownx500

As a free user, you can follow Passle and like posts.

To repost this post to your own Passle blog, you will need to upgrade your account.

For plans and pricing, please contact our sales team at sales@passle.net

Sorry, you don't have permission to repost or create posts.

Repost successful!

View the repost

Repost successful!

Your repost is currently a draft. Review your repost and request approval.

Something went wrong whilst reposting - please try again.

Sorry - this is not an option. This post already exists in the Passle you have selected.

Try reposting to another Passle.